For agencies
Competitor monitoring your agency can sell (without more headcount).
Track competitor pricing, offers, landing pages and messaging changes — and deliver a clean weekly “what changed” snapshot your clients actually read.
Why this works for agencies
Agencies don’t lose clients because results are bad — they lose clients because the client feels like nothing is happening.
If your reporting is “here’s what we did,” you’re always on the back foot. If your reporting is “here’s what your competitors changed this week, and what we’re doing about it,” you look like the strategist in the room.
What we monitor
- Pricing pages + plan details
- Offers, promos, headline/value prop shifts
- Landing pages (copy, CTAs, sections added/removed)
- New product/service pages
- Positioning and messaging changes
- Key SEO pages (title/H1/content changes)
Output is short, source-backed change summaries you can paste into client updates.
What you deliver to clients
A weekly “What Changed” snapshot that’s retention-friendly and pitch-ready:
- 3 biggest competitor moves this week
- What it means (1–2 lines each)
- Recommended actions (what to test / update / create)
- Links/screenshots for proof
Use cases
- Make monthly reports feel strategic with “competitor movement”
- Create always-on insight for strategy retainers
- Support SEO roadmaps with messaging/landing-page change evidence
- Improve paid performance by tracking competitor offer shifts
- Win pitches by showing you’re already watching the market
How it works
- Add a client + their competitors. Start with 3–7 direct competitors and 1–2 category leaders.
- Pick the pages that matter. Pricing, offers, key landing pages, messaging pages.
- Get alerts + weekly summaries. Evidence-first snapshots your team can act on.
FAQs
Do you support multiple clients?
Yes — keep each client in a separate workspace so alerts and reporting stay clean.
Is it white-label?
You can forward snapshots as-is or paste the insights into your own deck. (If you want fully branded exports later, we can add them.)
How long does setup take?
About 5–10 minutes per client once you have competitor URLs.
What competitors should we track?
Start with the client’s top 3–7 direct competitors plus 1–2 “aspirational” players who lead the category.
Ready to turn competitor movement into retainers?
Start in the portal, add competitors, and we’ll begin tracking signals.